In the Dashboard, you can access three distinct view modes to analyze your campaign results:
- Filter Mode: Compare campaign results based on specific demographics, such as gender or any other custom filter of your choice.
- Benchmark Mode: Compare campaign performance against industry benchmark, your own historical benchmarks or channel benchmark.
- Campaign Mode: Compare campaign results with previous campaigns. Enhance this view by applying specific filters for more targeted insights.
For users with edit permissions
You can set default settings tailored to a particular campaign. Once established, these become the standard settings for all viewers of that campaign, ensuring consistency in data interpretation.